Select a fashion brand /organization with a presence in the Fashion Industry in the UK. You may select any fashion brand/organization from one of the large retailers in the UK (provided that it is already competing in this market). Your task is to undertake research into your chosen fashion brand/organization and their marketing environment.
Evaluate the key challenges in managing the brand’s marketing operations. (Approximately 1000 words) provide an analysis of the current marketing activities being undertaken by the organization/brand and the extent to which they are achieving their objectives (Approximately 1000 words) evaluate how the brand is embracing key trends in marketing management. (Approximately 1000 words)