Advertising Goals and Messages.
Advertising Goals and Messages (10 points)
We discuss three advertising objectives: informative advertising, persuasive advertising and reminder advertising. Please go through recent magazines and find one
example for each objective (three examples in total), and answer the following questions:
1. Identify the objective of each advertisement
2. Explain the reason for the categorization.
3. Please critique each advertisement:
a. Does the advertisement deliver the message effectively?
b. Is there any improvement that you would suggest?
1.Provide your answers to each advertisement on a separate page (3 pages in total, double space, 12-pt font)
2.Write your report in professional style. Avoid colloquial words/expressions.
3.Provide references when necessary
4.Attach the original copies of the Printing Ads
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