Appeals to ethos in the advertisement

    . What are the appeals to ethos in the advertisement? What makes you think so? Pick 2 appeals to ethos and argue how each appeal is meant to make the target audience view Budweiser. Be sure to explain how the appeal is made, what it suggests about Budweiser, and why it appeals to the audience. What are 2 examples of the appeal to pathos in the ad? How and why is each meant to persuade the audience? Be sure to explain how your claim works to emotionally move the target audience.