Aspects of planning, leading, organizing, and controlling in mind

• Organizing: Evaluate whether resources (human, financial, technological) are allocated strategically to support the plan's execution. Is the organizational structure conducive to efficient implementation?
• Controlling: Measure progress towards objectives through key performance indicators (KPIs), identify deviations, and make necessary adjustments to the plan or execution strategy.

The Most Important Information:

The most crucial piece of information when determining a strategic plan's effectiveness is the degree to which the organization achieves its stated goals and objectives. This can be measured through a combination of:

• Quantitative measures: These include metrics like revenue growth, market share expansion, cost reduction, or customer satisfaction ratings depending on the specific goals.
• Qualitative measures: These assess the plan's impact on employee morale, brand perception, or overall company culture.

Part II: Contingency Planning for Uber Project (Example)

Project: Develop a new subscription service for frequent Uber riders offering discounted fares and priority access to rides.

Potential Risks:

• Low subscription uptake: Mitigation: Targeted marketing campaigns, tiered subscription plans with varying benefits, free trials.
• Technological challenges during implementation: Mitigation: Rigorous software testing, phased rollout, backup plans for potential glitches.
• Negative customer perception of subscription model: Mitigation: Clear communication of benefits, competitive pricing, easy opt-out options.

Contingency Plan:

Objective 1: Increase ridership by 10% within one year.

• Risk: Low subscription uptake.
• Contingency: Analyze subscription tiers and adjust pricing or benefits to incentivize enrollment. Offer referral programs or limited-time promotions.

Objective 2: Achieve a 70% customer satisfaction rating for the subscription service.

• Risk: Negative customer perception of subscription model.
• Contingency: Implement a robust customer feedback system and address concerns promptly. Offer flexible subscription options with easy cancellation processes.

Presentation Outline (10-12 Slides):

1. Title Slide: Project Title, Team Members
2. Introduction to Uber
3. SWOT Analysis Summary (Strengths, Weaknesses, Opportunities, Threats)
4. Market Trend Analysis (Highlight trends relevant to project)
5. Project Description: Subscription service details
6. Alignment with Organizational Goals (Explain how the project advances Uber's goals)
7. Success Measurement: Metrics, timelines, responsible parties
8. Project Value: Explain the benefits the project brings to Uber (increased revenue, customer loyalty, etc.)
9. Risk Assessment: List potential risks for each objective
10. Risk Mitigation Strategies: Explain immediate actions to address risks
11. Contingency Plans: Detailed contingency plans for each objective
12. Conclusion: Project summary and call to action