Business Plan Critique for a strategy class

Business Plan Critique for a strategy class

Paper details:
I need a 3 page criticism of a part in a project that’s assigned to me. My assigned part is as follows: The Product/Service 1. Description • What is it? What inspired it? • Is it incremental or disruptive “technology”? If incremental (which is highly likely), is the target market in a growth or maturity stage? • Is there more than one version or model [for different target markets]? • Is there a chart that clearly explain features AND benefits [why would a customer “hire” this product/service]? • Does it require packaging? If so, why and what type(s)? • How does it work and how is it delivered? Can it be built or offered year-round? • How is it produced? Where? What skills and/or conditions are required? • Are there any intellectual property rights concerns? In other countries? • Does it have any legal restrictions here or elsewhere? Are there any import/export trade restrictions? Does a business presence in a sanctioned country reduce the size of, or eliminate, business opportunities elsewhere? • How is it positioned vis-à-vis competitors [perceptual map]? • What is the pricing structure? Why? [cost plus, tiered, higher/lower than competition, etc…] 2. Stage of Development • When did the idea initially move into a development stage? • Is this still just a concept? Is there a prototype or beta version? • What resources (i.e. human, financial, time) are required to deliver a professional version? Are they readily available? How long will it take? • To what extent were customers involved in product development? How did customer interaction affect design? I’ll have the plan, a critique example, and the plan evaluation guide attached