• Create a visually engaging, professionally designed PowerPoint presentation (10-15 slides).
• Include a reference slide with a minimum of six reputable sources (e.g., trade magazines, academic journals, professional/government websites).
• Include speaking notes for each slide.
• Documentation of sources should be presented using APA formatting guidelines.
• This is a business presentation is for the company Apple Inc. The goal is to generally summarize a business plan in the form of a PowerPoint.
Slide Content:
- Briefly describe the context of Apple Inc (Brief history/introduction, who they are, what they do).
- Articulate the vision, mission, and strategy for Apple Inc.
- Describe the nature of the business opportunity (how/why they are successful).
- Environmental analysis (competition, industry trends, forecast).
- Describe the target market.
- Identify the size of your potential target market.
- SWOT analysis (use a two by two table).
- Describe the 4Ps of marketing for Apple (product/positioning, pricing, promotion, and placement).
- Describe Apple’s supply chain. Where does Apple bring value in this supply chain?
- Identify Apple’s main partners and suppliers. What are their locations?
- Identify the key financial ratios used to measure the performance of the organization to determine success.
- Identify potential issues that may prevent the company from succeeding and provide contingency plans to address the potential setbacks.
- What role does leadership play in the success of Apple? (identify potential strengths/weaknesses, and hurdles leaders may face).