Business’s term and GAP Clothing
1. On Functional Strategy – Pertaining to your CEO Project Company
a. Among the various functional divisions of the firm, identify the most burning issue whereby your functional strategy (marketing, financial, operational, etc.) impacts the overall corporate AND business strategies. Explain in detail.
i. More directly, select from two functional areas and discuss the following:
1. Identify the function?s essential goal for 2013
2. What resources must be employed to effectively realize this goal
3. What measures will indicate whether your functional strategy has produced the required results
2. On Strategy Implementation –
We discussed at length the idea of Six Sigma as a way to create synergy across the organization, to increase the probability of mission buy-in as well as the effective alignment of resources, and, most fundamentally, the production of near perfect output of product and service. Discuss the following in detail:
a. What does Six Sigma mean to someone like Jack Welch? Be detailed in your response.
i. Provide an example how GE uses the concept to improve performance. Pull from Winningto support your answer.
ii. What is one strength and weakness of this widely subscribed philosophy?
b. Lastly, pertaining to your CEO company, identify the ONE burning issue that is a prime candidate for continuous improvement – that one thing holding the firm back from implementing good strategy.
3. On Evaluation and Control
Referring to the Balanced Scorecard’s key measurement concepts, illustrate and discuss the following:
a. Using the traditional model from Kaplan and Norton customize your team company?s BSC model by identifying and completing ONE objective you will „measure? for each scorecard component. Discuss in detail.
b. Additionally, provide a basic, yet customized, illustrative model of your BSC to complement your response.
4. On Good Strategy/Bad Strategy
Richard Rumelt says “good strategy is coherent action backed up by an argument, an effective mixture of thought and action with a basic underlying structure called the kernel.”
a. Referring to your CEO company, identify and discuss the three elements of the kernel of your strategy – that is, the strategy to overcome your most urgent obstacle to attain your most essential advantage.
b. Lastly, Rumelt?s underlying objective in his book is to explain the difference between good strategy and bad strategy and why it matters. So – what?s the difference? Provide an example of how your CEO company has executed both a good and bad strategy and the implications.