CASE STUDY

CASE STUDY Order Description Readings: Wheelen, T.L., Hunger, J.D., Hoffman, A.N, & Bamford, C.E. (2014). Strategic management and business policy: Globalization, innovation, and sustainability. (14 ed.). Upper Saddle River, NJ: Pearson Education, Inc. ISBN-13: 978-0-13-312614-3 o Text: Read Chapters 9 and 10 Case Studies INSTRUCTIONS: There are two case studies/analysis that requires a written paper. Each case study must include a synopsis; identification of the organization’s resources, capabilities, and core competencies (at least two each); and three findings of fact (discuss in detail and include headings/subheadings within the paper). • Each finding of fact will require a justified recommended solution (in detail). Simply stated, students will discuss the findings (include a heading), the recommendation/solutions (include a heading) justification for that solution (include a heading). • Students are expected to support their recommended solutions (DO NOT WRITE CONTINUE OR EXPAND: You are to discuss new ideas) with rational thought learned from the course material (via citations), other courses, and real-life experiences. • Students are required to include information from the readings/chapters within the study/analysis and cite with page numbers to support their arguments/opinions; this is not an option. Please do not include outside sources, because it may alter the case study. • Each paper is worth 100 points. Case Study #2. Due to Dropbox by end of Week 5. The case study: “Groupon” Case 11, starting on page 11-1, will include a synopsis and three findings of fact. Each finding of fact will require a justified solution, each a minimum of one page each. The student will support their recommended solutions with rational thought learned from the course material, other courses, and real-life experiences. The paper will be double-spaced and will not exceed 10 pages in length. Make sure to use the book and no outside sources Week 5– Organizing for Action; Staffing and Directing •    Readings: o    Text: Read Chapters 9 and 10 o    Content material •    Case Study #2.  Due to Dropbox by end of Week 5. The case study: “Groupon Inc.: Daily Deal or Lasting Success?” Case 11, starting on page 11-1, Students will include a synopsis; identification of their resources (2), capabilities (2), and core competencies(2); and three findings of fact (strength, weakness, opportunities). o    Each finding of fact will require a justified solution, each a minimum of one page. DO NOT INCLUDE OR WRITE, expand, continue, etc. Be sure to cite the readings from chapters 1-10 within the study (at least one from each chapter) and include headings. o     Support your recommended solutions with rational thought learned from the course material, other courses, and real-life experiences. o    The paper will be double-spaced, at least 7 pages and will not exceed 10 pages in length. The cover and reference page do not count toward the page length requirements. o    Do not include outside sources. The response must be confined to the case. o    The assignment will be placed in the D2L Dropbox. The case study must be double-spaced, include a running header and cover page.  An abstract is not required.  The case study must be double-spaced, include a running header and cover page and subheading within the paper. Note: Academically, 75% of the submission should be written in your own words.  If the Turnitin score is more than 30%, typically this implies less than 70-75% of the submission is written in your own words.   If the “Turnitin” score is more than 30%, you will earn a zero for the assignment and will not be afforded an opportunity to resubmit. Please review the video link I provided on the Faculty Expectation document if you are not familiar with “running headers”.

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