(https://owl.purdue.edu/owl/research_and_citation/mla_style/mla_formatting_and_style_guide/mla_formatting_and_style_guide.html (Links to an external site.))make an argument for the effectiveness of Coates's rhetoric or simply identify and discuss the rhetoric that Coates employs. You do not need to include all three rhetorical categories, nor do you have to take one side or the other; perhaps he is successful in some ways and not in other ways. Moreover, you do not necessarily need to argue that the rhetoric is ultimately successful or not; if you choose to take this route, make sure that you are still discussing in detail his use of rhetoric.