competition and strategy

competition and strategy

1. Describe the strategy adopted by your team at the start of the simulation game in year 1 and explain the basis and rationale for your decision. Extend your analysis to include not just overall strategy but decisions taken in relation to marketing, production and finance.
2. Did your strategy change in subsequent years, and if so explain how, and for what reasons it changed or remained the same?
3. What do you consider were the main competitive and market factors that had most impact on your performance over the 4 years and explain why?
4. How would you assess your team’s performance over the four years? On a personal level what did you learn about the task of defining and implementing strategy?