Critical analysis/ Tylenol
Order Description
This research paper and critical analysis is an in-depth comparison of the corporate response of Tylenol’s 1982 response to the deaths in Chicago versus the 2009-10 recall. Identify and critically evaluate the issues in both the 1982 and 2009-10 Tylenol recalls from the perspective of business, government and society (individually) and comment on how the issues are inter-related as well as possible future implications. Also, comment on: - what the circumstances were that led up to each event - what effects the political and regulatory environment enabled and/or constrained on how Tylenol reacted - Identify the key ethical questions which emerge in each scenario. - For the 2009-10 response, analyze and comment on the effects of social media. - State how you would have handled the situation if you were to advise Tylenol and why