Cultural Event Management

Order Description

It is planned to run a large scale cultural festival that will totally occupy the Beach at JBR. This space will be fenced off and unavailable to the general public for other activities for the full weekend. The event is likely to attract more people than the available capacity. It is envisaged that the event will attract an international audience.

Dubai Holding, developer of JBR has put together a team of stakeholders including residents, local businesses, environmentalists, event management companies etc to determine possible impacts of the event. Your report will be submitted to Dubai Holding.

Identify who the stakeholders of this project would be. Each student will think from one stakeholder’s point of view. This will require gathering information on JBR, types of cultural events that can be organised etc from the internet and other sources.