The case studies should be approximately 2 pages each, doubled spaced, 12 inch Times New Roman font. They should be modeled after the “An Effective Case Analysis Process” which is on page C-5.
Think of each step of the diagram as a paragraph. With the introduction incorporated into the first step and your conclusion incorporated into the last step.
Once you have read that section complete the following four cases:
1 — Case 2: American Express Bank 2.0
2 — Case 3: BP in Russia: Bad Partners or Bad Partnerships
3 — Case 5: Fisk Alloy Wire, Inc. and Percon 4 — Case 7: Invitrogen
