- Is there a difference between service quality and product quality? Explain your answer?
- What are the major similarities and differences between Deming’s, Juran’s and Crosby’s perspectives of quality management?
- In what ways are the Malcolm Baldrige award and Deming Prize similar?
- Should the strategic planning process consider quality concerns at every step of the process? Why or why not?
- Are there differences between Listening to the Voice of the Customer and Listening to the Voice of the Market? Explain your answer.