Discussion questions

  1. What is a step-by-step description of how Uber delivers its product – the RIDE. No level of detail is too much and please correct and add to each other’s description as you move forward. This step by step description is the basis of your business model.
  2. Now identify the Expense model and the Revenue model in the above description.
  3. Based on the above answer the questions as to what in the Uber business model is the disruptive innovation and if the model itself is sustainable?