Effects of Celebrity Endorsements and Personal Branding strategies on consumer’s buying behavior with specific focus on Nike and Adidas.

– What is the impact of Celebrity Endorsement on consumer buying behavior with specific focus on Nike and Adidas?
– How does celebrity endorsement has impact on sales of the company?
– What is the impact of Celebrity Endorsements on brand Image?
– What is the Celebrity Endorsements and Brand Personality?
– What is the importance of Personal branding and Celebrity Endorsement?