Fashion Catalogue Essay Questions
1. Where does fashion taste come from? Using examples of your choice, and relevant readings on taste, discuss taste in fashion.
2. In the past, consumers chose between shopping on the high street and shopping through catalogues. What were the similarities and differences? What roles did fashion catalogues play in disseminating fashion? Why has there been a revival in shopping through the fashion catalogue?
3. Uisng images from the Kay’s archive, and discussing modernist principals in graphic design, evaluate your chosen images by considering the following: a) the balance of type, copy and image, and b) emotional motivations adopted from psychology.