HBR Case: Edward Jones in 2006: Confronting Success – Case Analysis
Order Description
Strategy Management Case Analysis
(The case and related documents will be provided. Since it’s a group project, only the highlighted parts in the rubric are needed.)
1) Introduction (the industry & the company itself)
2) Identify a strategic issue (problem: How can EJ increase their market share without alienating their their existing client base and staying true to the traditional
EJ model.)
3)Analyze the firm’s external environment (Five Forces, and PESTEL).
4) Analyze the firm’s internal environment (VRIO analysis, activity map,etc.)
*The external & internal analysis of the company are the most important parts.