Health care organization

  Select a health care organization from the following list: St. David's Healthcare Links to an external site. American Academy of Pediatrics Links to an external site. Massachusetts General Hospital's Department of Neurology Links to an external site. Imagine you have been selected by the facility's executive committee to develop a strategic plan that aligns with the organization's mission and vision. Use critical thinking skills and research current events of your chosen organization to prepare your assignment. Write an 8-10 page strategic plan. Your plan must include the elements listed below. Note that the instructions correspond to the grading criteria for this assignment. You may also want to review the performance-level descriptions for each criterion in the scoring guide to see how your work will be assessed: Differentiate between strategic management, strategic thinking, strategic planning, and managing strategic momentum. Propose one specific analytical tool suitable for use as an adaptive strategy that will be the most effective in helping an organization achieve its strategic plan. Propose the manner and provide an example of how the selected analytical tool will be used to support the strategic proposal. Research three internal and three external factors that could become barriers to the success of the proposed strategic plan. Recommend at least one solution to each of the possible barriers to implementing your proposed strategic plan. Determine the specific segment of the market that your organization's strategic plan will target. Recommend the most effective approach to marketing your strategic plan and provide examples. Use at least three quality academic resources.  

Sample Solution

   

Strategic Plan for St. David's Healthcare

Executive Summary

St. David's Healthcare is a non-profit healthcare system with a rich history of providing compassionate, high-quality care to the community. The organization's mission is "to improve the health of the people we serve," and its vision is "to be a trusted leader in healthcare excellence."

In order to achieve its mission and vision, St. David's Healthcare has developed a strategic plan that outlines the organization's goals and objectives for the next five years. The strategic plan is based on the principles of strategic management, strategic thinking, and strategic planning.

Full Answer Section

   

Strategic Management

Strategic management is the process of developing and implementing strategies that help organizations achieve their goals. It involves a number of steps, including:

  • Situational analysis: This involves assessing the organization's internal and external environment.
  • Strategy formulation: This involves developing strategies for achieving the organization's goals.
  • Strategy implementation: This involves putting the strategies into action.
  • Strategy evaluation: This involves monitoring the progress of the strategies and making adjustments as needed.

St. David's Healthcare is committed to using strategic management to achieve its goals. The organization has a strong track record of success in implementing strategic plans, and it is confident that it can achieve its goals for the next five years.

Strategic Thinking

Strategic thinking is the ability to see the big picture and to think about the future. It is the ability to identify opportunities and threats, and to develop strategies for capitalizing on opportunities and mitigating threats.

St. David's Healthcare has a culture of strategic thinking. The organization's leaders are constantly looking for ways to improve the organization and to achieve its goals. The organization also encourages its employees to think strategically and to come up with new ideas.

Strategic Planning

Strategic planning is the process of developing a plan for achieving an organization's goals. It involves setting goals, developing strategies, and creating a timeline for implementation.

St. David's Healthcare has a well-developed strategic planning process. The organization's strategic plan is reviewed and updated annually, and it is used to guide the organization's decision-making.

Managing Strategic Momentum

Managing strategic momentum is the process of maintaining the organization's focus on its goals and making sure that the organization is implementing its strategic plan effectively. It involves monitoring progress, making adjustments as needed, and celebrating successes.

St. David's Healthcare is committed to managing strategic momentum. The organization has a number of processes in place to track progress and to make sure that the organization is on track to achieve its goals.

Analytical Tool

One specific analytical tool that St. David's Healthcare can use as an adaptive strategy is the SWOT analysis. SWOT stands for strengths, weaknesses, opportunities, and threats. A SWOT analysis can help the organization to identify its internal strengths and weaknesses, as well as its external opportunities and threats. This information can then be used to develop strategies for achieving the organization's goals.

Example of SWOT Analysis

Here is an example of a SWOT analysis for St. David's Healthcare:

Strengths:

  • Strong reputation for quality care
  • Experienced and dedicated workforce
  • Commitment to innovation

Weaknesses:

  • High costs
  • Limited access to care in some areas
  • Reliance on government funding

Opportunities:

  • Growing demand for healthcare services
  • Expansion into new markets
  • Development of new technologies

Threats:

  • Increased competition from other healthcare providers
  • Economic downturn
  • Changes in government healthcare policy

Barriers to Success

There are a number of internal and external factors that could become barriers to the success of St. David's Healthcare's strategic plan. These include:

Internal barriers:

  • Lack of resources
  • Lack of employee engagement
  • Resistance to change

External barriers:

  • Changes in healthcare regulations
  • Economic downturn
  • Increased competition from other healthcare providers

Solutions to Barriers

There are a number of things that St. David's Healthcare can do to overcome the potential barriers to the success of its strategic plan. These include:

  • Develop a plan to secure additional resources
  • Implement strategies to increase employee engagement
  • Create a culture of change management

Target Market

St. David's Healthcare's strategic plan will target the following segments of the market:

  • Elderly patients
  • Patients with chronic diseases
  • Patients in underserved communities

Marketing Approach

St. David's Healthcare will use a variety of marketing channels to reach its target market. These include:

  • Traditional advertising
  • Digital marketing
  • Community outreach

Examples of Marketing Strategies

Here are some examples of marketing strategies that St. David's Healthcare could use to achieve its goals:

  • Develop a targeted marketing campaign to reach elderly patients
  • Partner with community organizations to reach patients in underserved

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