How does your cell phone provider use the competitive priority “flexibility” to its competitive advantage? Research, then explain and provide examples in a short paper (maximum of two typed pages)
How your cell phone provider use the competitive priority “flexibility” to its competitive advantage
Sample Answer
Flexibility as a Competitive Advantage in Cell Phone Providers
Cell phone providers use the competitive priority of flexibility to gain an advantage by adapting their offerings to meet the diverse and rapidly changing needs of customers. In a highly saturated market, being flexible allows a provider to differentiate itself beyond just price and network quality. This flexibility can manifest in various aspects, including product and service customization, pricing structures, and contract terms. By catering to a wide range of customer preferences, a company can attract and retain a broader user base, ultimately leading to increased market share and profitability.