Internet surveys

Two Internet surveys are designed.

Survey 1 asks state, city, and county managers what benefits they offer employees.

Survey 2 asks public employees about the benefits they receive from their employer.

The response rate goal for each survey is 50% of the relevant population.

Select one of the two surveys and answer the following questions:

How would you access respondents for each survey?
Which method of data collection described in Chapter 6 would you use to collect the information? Support your choice, explaining at least three of these criteria: Cost, Sampling Issues, turnaround time, respondent issues
Your initial response rate was 15%. Describe strategies specific to the data collection method you are using that you would use to improve the response rate.

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