Company overview, develop a strategy map, identify top 5 key performance indicators, identify top 5 key strength factors, identify top 3 key strength factors in the industry and porters 5 forces model, and key ratio analysis of profitability ratios, liquidity ratios, debt management, and asset management. I have attached both instructions and a sample. Please follow the example for only things listed in this requirements section. Please use JetBlue 2016 10K as one of the sources.