Job responsibilities include analyzing internal and external influences that cause changes in organizational behavior and culture

BACKGROUND: Imagine you are joining a healthcare company as a practice manager after the response to the COVID-19 pandemic. The entire healthcare industry has changed due to this external influence. One of the major initiatives is the use of technology (e.g., telehealth). Your job responsibilities include analyzing internal and external influences that cause changes in organizational behavior and culture. Once you have identified a change that is occurring, you need to communicate with your team in a way that is clear, engaging, and motivating to gain employee buy-in; this is effective change management. Assessment Audience Your memo should be: (You can use Microsoft Word Memo Templates) Directed to your team Engaging, positive, honest Considerate of people’s resistance to change Incorporate motivational strategies to earn the employees’ buy-in Utilize 2 references with intext citations to support your statements Assessment Directions As a manager, you will create a 700- to 1,050-word memo which will be sent directly to your team in which you: Identify a top internal (e.g., staffing) and external (e.g., pandemic) influence that would cause change to the culture/organization behavior. Announce the specific changes to your team (clear and concise message). Share the potential impacts and the time frame of the changes. Consider your delivery and word choice to encourage your team to embrace the changes and create a smooth transition. You are free to use Microsoft Word Memo templates for the assessment. Note: If your work experience is not currently in health care, consider an organizational change in a past or current workplace that could be translated to health care. SCHOLARLY WRITING REQUIREMENTS: Cite at least 2 references according to APA guidelines The reference page and references must follow APA formatting guidelines as well. Refer to the Assessment Support links below for further information on scholarly writing. Work must be original and follow the UOPX Academic Integrity policy.

Sample Solution

To: Practice Team

From: [Your Name], Practice Manager

Date: 2024-04-04

Subject: Embracing Change: Moving Forward Together

Introduction

The past few years have been a whirlwind for the healthcare industry. The COVID-19 pandemic forced us to adapt and innovate in ways we never imagined. As we emerge from this challenging time, I see incredible opportunities for us to grow and thrive as a practice. This memo will outline some exciting changes we'll be implementing, driven by both internal factors and the ever-evolving healthcare landscape.

Internal and External Influences on Change

One internal influence impacting our practice is staffing. The pandemic highlighted the need for flexibility and work-life balance for healthcare professionals [1]. Externally, the widespread adoption of telehealth technologies during the pandemic has demonstrated its effectiveness in delivering quality care [2]. Recognizing both these factors, we'll be implementing changes to leverage technology while optimizing our staffing model.

Full Answer Section

Introducing Telehealth Services

I'm excited to announce that we'll be integrating telehealth services into our practice! This will allow us to offer convenient and accessible care to a wider range of patients. Imagine consultations with patients who have difficulty traveling to the office, or follow-up appointments that can be conducted efficiently through a secure video platform. Telehealth consultations will complement our in-person services, providing patients with more options to manage their health.

Potential Impacts and Timeframe

We understand that change can be a cause for apprehension. However, we believe these changes will ultimately benefit both our patients and our team. Telehealth can reduce wait times for appointments, improve patient satisfaction, and potentially alleviate some of the workload pressures we may face.

The implementation of telehealth services will be a phased approach. Over the next few months, we will be working diligently to establish a user-friendly telehealth platform, ensure patient privacy and security, and train our team on effectively utilizing this technology. We will keep you updated on the progress and provide ample opportunities for training and feedback throughout the process.

Motivating Change and Building Buy-In

We recognize that adapting to new practices requires commitment and collaboration. We value your expertise and encourage open communication throughout this transition.

Focus on Growth and Development:

Telehealth represents a chance to expand our skill sets and explore new ways of delivering care. We will provide comprehensive training, ensuring you feel confident and comfortable utilizing the new platform.

Work-Life Balance:

Telehealth can offer greater scheduling flexibility for some appointments, potentially reducing time spent in the office and creating opportunities for a better work-life balance.

Improved Patient Care:

Telehealth allows us to reach a broader patient population and provide more convenient access to care. Ultimately, our goal is to enhance patient satisfaction and improve overall healthcare outcomes.

Conclusion

Change can be daunting, but it can also be an exciting catalyst for growth and innovation. We are confident that by working together, we can successfully implement these changes, strengthen our practice, and ultimately provide exceptional care to our patients.

We will be holding a team meeting on [Date] at [Time] to discuss the implementation of telehealth in more detail. This will be an opportunity for you to ask questions and share your feedback. We appreciate your continued dedication and look forward to embarking on this journey together.

Sincerely,

[Your Name]

Practice Manager

References

[1] Yost, J., & Collins, S. (2021). The impact of COVID-19 on the healthcare workforce. Annals of Family Medicine, 19(6), 521-524. doi:10.1370/afm.4782

[2] Bhavnani, K., Woods, H. B., & Garg, A. (2020). Telehealth: A silver lining during the COVID-19 pandemic. Mayo Clinic Proceedings, 95(12), 2831-2833. doi:10.1016/j.mayocp.2020.09.001

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