Market entry strategy for a new “XaaS” (“insights-as-a-service”) product targeting B2B enterprises

Develop a market entry strategy for a new “XaaS” (“insights-as-a-service”) product targeting B2B enterprises Development of a market entry strategy for an organisation or product of your choice. a) conduct a brief literature review, b) identify relevant secondary data from publicly available databases or industry sources, c) analyse the data, and present findings in a formal business report.

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