Marketing Plan

Introduction and the analysis of the target market— make sure you included the feedback you received on the Week 3 submission Marketing Mix (4 Fs) Product — Provide a detailed description of the department including the displays, packaging of items, and unique features. Price — Identify a price range for the products and discuss how they are comparable with the other department stores. Place — Identify the various channels Target should sell the products; online or in department stores. What are the pros and cons for both avenues? Promotion — How does the department stand out from others in the store and in other department stores? Explain features that consumers will find valuable. Describe any guarantees/money back. Recommendations Provide your final recommendations to the company and how the marketing strategy will impact them locally and globally.