marketing plan

Imagine that you are pitching your hypothetical service-based company's marketing plan to the Shark Tank Team for possible investment- Use a tablet, smartphone, laptop, desktop, or traditional Video recorder to record a three to five (3-5) minute dynamic Video in which you present your full marketing plan from Assignments 1, 2, and 3- Present the major points of your marketing plan- Present in a professional manner- Use technology (e-g-, i-e- audio quality, video quality, naming conventions) to convey ideas- The specific course learning outcomes associated with this assignment are: Analyze the marketing framework including the concepts Of the 5CS, STP, and 4Ps- Develop strategies to assess performance and achieve marketing goals- Create an effective marketing plan- Examine the marketing science Of customer behavior and products in the marketing exchange process and create dynamic strategies for competing- Evaluate the basis for market segmentation and approaches to segmentation- Evaluate target customer segments and positioning products within these segments- Develop branding strategies for existing and new products- Develop pricing strategies and distribution channels for products- Analyze integrated marketing communications and its relationship to advertising strategy- Evaluate marketing research tools involved in the marketing process- Use technology and information resources to research issues in marketing management-