marketing research for apple company

marketing research for apple company

Project description
Identify the marketing research used in the Apple . Remember that all of the sections in the report need to be supported with credible sources of data. Thus in this section you will identify: (Chapter 8)
a.The sources of secondary and primary data used.
b.For primary data, you need to identify which method you have used (e.g., focus groups, in-depth interviews, surveys)
c.Explaining what the data from each source was used for (objective ).
The project is for ( Apple company) and my product is apple watch so basically what my professor asks here is what is apple marketing researches used for this product?

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