Marketing Research/Market Segmentation

  Assume that a multi-specialty medical group has decided to segment the market in the community by income level. The group has decided to target a small niche of middle-aged, white-collar professionals who are married, with both spouses working outside the home. https://excellentwriter.xyz/education-homework-help/select-a-state-health-policy-reform-innovation/ How might this medical group tailor its marketing mix to appeal to this segment? Discuss the five-stage process of conducting marketing research. Explain in detail.