marketing system/ how marketing plays an important role in addressing problems

marketing system/ how marketing plays an important role in addressing problems

•    One question may require knowledge of aggregate marketing system, as explained by Wilkie and Moore [also elaborated on by Roger Layton] and how Hunt’s definition of macro marketing / marketing systems relates to this. (250 words)

•    Another question may require knowledge of how marketing plays an important role in addressing problems, challenges and issues and this might include its role in developing resources / innovations and making them widely available. (250 words)