Nike corporate social responsibility

Nike corporate social responsibility
Order Description
Executive Summary

1. Introduction
This section will review the current state of CSR within the company. Include:
• Current vision and value statements
• Current programs related to the three spheres and the environment
• Recent events related to current programs
• Reported stakeholder view of programs and actions of the company

2. Economic
Describe the current status of the company with regard to:
• Employee relations
• Corporate culture
• Investor relations
• Suppliers
Describe:
• The plans and programs you plan to implement to address issues within economic sphere

3. Political
Describe the current status of the company with regard to:
• Regulatory structures
• Adherence to government regulations
• Relations to government entities
• Describe the plans and programs you plan to implement to address issues within political sphere

4. Civil Society
Describe the current status of the company with regard to:
• NGOs (non-governmental organizations)
• Local communities
• Customers
• The world
Describe:
• The plans and programs you plan to implement to address issues within the civil society sphere
5. Environment
Describe the current status of the company with regard to:
• Local environmental impacts
• Global environmental impacts
Describe:
• The plans and programs you plan to implement to address issues within the environment

6. Media Campaign
Develop an advertising/public service/media campaign for the CSR initiatives in your CSR Plan.
Describe:
• Objectives (Describe the objective of the ads. What is the message that you are trying to convey?)
• Media and Audience (Describe the media you would you use for each CSR initiative in the campaign. Describe the target audience for each CSR initiative in the campaign.)
• Implementation (Describe the strategies for implementing the campaign.)

7. References
• At least five references must be used
• References must be formatted in APA