Privacy and corporate giants

Focus on privacy and corporate giants. Feel free to call your paper what you wish.
A simple search will reveal a great deal of concern with respect large corporate entities in the tech realm and the privacy of individuals. To get a sense of this concern, peruse a few links resulting from a search such as “what does Google and Facebook really know about me?”
Write a paper that attempts to answers this question and more. Consider some of the following questions:
ï‚· Are there other corporate entities that are of concern, but tend to go unnoticed?
ï‚· Are we too fearful of the likes of Facebook and Google?
ï‚· Is privacy as we know it dead or perhaps no longer a social norm (credits to McNealy and Zuckerberg)?
ï‚· Is the public really that concerned over privacy?
ï‚· What might the future hold?
ï‚· What is the Canadian perspective?
ï‚· What is your personal perspective?