Project Management

This section should set out and analyze the results of the primary research that you conducted. The content of the section will vary depending on whether you have used a qualitative approach (e.g. semi-structured interviews with staff or managers) or a quantitative one (e.g. a questionnaire survey of staff or customers). However, whatever your method, this section must: • analyse and evaluate the data, not simply describe it; • include suitable comparisons with the literature; • set out your conclusions about the data, supported by the evidence presented.