SUSTAINABLE TOURISM DEVELOPMENT IN DESIGN IMPACTS OF THE MAIN ECOTOURISM ACTIVITIES AT THE DESERT

SUSTAINABLE TOURISM DEVELOPMENT IN DESIGN IMPACTS OF THE MAIN ECOTOURISM ACTIVITIES AT THE DESERT

do the abstract point more developed than you did it and try to talk about Sustainable Tourism Development in Design and Impacts of the Main Ecotourism Activities at the Desert on tourists.such as in example: This research investigates the tangible and intangible attributes of a brand as defined
by consumers and examines what attribute combinations have the greatest impact on
building a bond between the brand and the consumer. Companies who exhibit a
strong synergy between distinct tangible and intangible brand attributes also exhibit
stronger shareholder value. At the top of many a CEO’s wish list is (or should be) a
view into the heart and mind of the consumer – clear insight into what truly influences
brand purchase decisions and behavior. This is becoming increasingly important in a
world that has moved from mass marketing to mass customization – characterized by
an awake and aware consumer. Brand attribute insight can inform a company on
what is special about the brand, the brand’s relevance to the consumer, and how
well the brand is keeping its promises. While number and variety of brand attributes
and the interdependencies that often exist between them can make attribute
assessments complex, a brand is not an abstract concept but a compound formed
by consumer opinions and experiences that can be studied. A brand is a molecule
that is built up over time by successive and connected ideas – shifting, growing,
dividing and combining into elements as needed. This study will employ qualitative
and quantitative research approaches to first define what tangible and intangible
attributes consumers associate with a brand and next determine what attribute
“element” combinations affect consumer brand behavior. The research will result in
perceptual maps visualizing brand attributes and correlations

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