The Big Lie of Strategic Planning
The Big Lie of Strategic Planning
Take a popular strategy framework or tool from a leading practitioner journal (e.g. HBR, Sloan…), originally (not re-) published in the past 10 years, and critically evaluate it with reference to its theoretical underpinning.
This will require you to do substantial reviews of the underlying theories and their development. An extensive bibliography is expected and will reference many top quality academic (not practitioner – e.g. HBR) journals.
• Marks will be awarded for:
o Coherence and effectiveness of the critical evaluation
o Identification and use of appropriate literature (with additional credit for materials beyond the core reading lists) to support arguments
o Quality of insights provided
o Clarity of the argument
o Presentation and integratio