The creation process

Describe within an organization of your choice, how the creation process eventually leads to an innovation.
You should be able to describe how the creativity process was managed, and how this eventually leads to an idea which was carried further.
You should subsequently be able to describe the stages in the innovation process, from the fuzzy end when ideas are born, to the feasibility phase in which an assessment is made of the financial, market and product feasibility of the idea.