There are times when the best strategies are simply unplanned and happen

Sample Solution

     

Yes, I have observed a case of successful emergent strategy in the field of business. In 2009, Netflix was facing a lot of competition from new entrants into the streaming market, such as Hulu and Amazon Prime Video. In order to stay competitive, Netflix decided to shift its focus from simply streaming movies and TV shows to producing its own original content.

This shift in strategy was emergent in the sense that it was not part of Netflix's original plan. However, it was a necessary step in order for the company to survive and thrive in the changing market landscape.

Full Answer Section

      Netflix's strategy was successful because it was able to differentiate itself from its competitors by offering high-quality original content that resonated with its subscribers. For example, some of Netflix's most popular original shows, such as "House of Cards" and "Stranger Things," have won numerous awards and accolades. Another reason for Netflix's success is that it was able to execute on its strategy effectively. Netflix invested heavily in content production and marketing, and it was able to attract top talent to work on its original shows. Here are some factors that contributed to the success of Netflix's emergent strategy:

• Flexibility: Netflix was willing to adapt its strategy to the changing market landscape.
• Focus: Netflix focused on a specific niche (streaming original content) and became the best in that niche.
• Execution: Netflix was able to execute on its strategy effectively by investing heavily in content production and marketing.

Here are some other examples of successful emergent strategies:

• Apple's iPhone: Apple's iPhone was not the first smartphone on the market, but it was the first smartphone to be widely adopted by consumers. Apple was successful because it was able to integrate the iPhone with its other products and services, such as the iPod and iTunes.
• Amazon's cloud computing business: Amazon's cloud computing business, Amazon Web Services (AWS), was not part of Amazon's original plan. However, AWS has become one of Amazon's most profitable businesses. Amazon was successful in the cloud computing market because it was able to offer a wide range of services at a competitive price.
• Google's Android operating system: Google's Android operating system is now the most popular mobile operating system in the world. However, Android was not Google's original plan. Google was originally focused on developing search engine technology. Google was successful in the mobile operating system market because it was able to offer Android for free to smartphone manufacturers.

Emergent strategies can be successful, but they are not guaranteed to succeed. It is important to be flexible and adaptable when implementing an emergent strategy. It is also important to focus on executing the strategy effectively.