Discuss the extent to which an understanding of marketing would be of use to a professional sports club
ANSWER THE QUESTIONS 1-3 and include marketing concepts in essay which are in the powerpoint.
1) Analyse the links between marketing theory and the practice of marketing in a professional sports club.
2)Explain how the marketing function operates within a professional sports club.
3)Explain how the marketing mix can be applied to influence consumers/customers and guide a professional sports club's decision making