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Objective 3: Create a visual map to demonstrate analytic needs.
Sharma (n.d.) states that on of the biggest obstacles to being effective strategically is the failure of businesses to connect objectives with measurable outcomes. One of the ways to connect the objectives and outcomes with analytics is to visually map the process. Bartlett (2013) presents various visual maps in Section 6.1 that can be used in this process
Learning Activity #4: Team Activity: Visual Map
Using the Business Purpose that your team defined in Week Two, create a visual map of the Purpose. Include the questions asked in Figure 6.3 Value Diagram to direct the assignment:
? Why is this important to shareholders?
? What do you transform and how to measure it?
? How do you effect this transformation?

Use the Team rubric provided in your syllabus to guide your collaboration efforts. The points in the Team rubric represent only your collaboration. The remaining points assigned to this activity will represent the quality of the work.

Have one team member submit the completed assignment to your facilitator as an attachment in the drop box titled Team Visual Map.

Sharma, H. (n.d.). How to translate business objectives into measurable goals. Retrieved from https://www.seotakeaways.com/translate-business-objectives-measurable-goals/#ixzz2lDHXR3ox