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Module review questions: Strategy Formulation- Business-Level Strategies

1. Discuss how collusion can have a negative affect as a business strategy. Give an actual example

of a collusion strategy used by a company.
2. Describe how a firm develops a business strategy when in a hypercompetitive industry.
3. Explain how a company can have a successful business strategy based on both the cost leadership

and differentiation strategies.
4. Evaluate the differences between cooperative and competitive strategies. Given specific

examples of each type in your analysis.